California Mental
Health Movement
Mental health is a major concern in the society. Though organisations have tried to solve this issue by providing support and creating awareness, the efforts have been proven futile. California Mental Health Movement wanted to create awareness for the effects of mental illness and effective solutions for the same.
This campaign’s motive is to bring change to the lives of people suffering and erase the concept of stigma by showcasing the examples of renowned artists. These artists suffered with mental illnesses but successfully overcame it which made a huge change in their lives. They took the struggle positively to create something out of it. The introduction of an app - VOICE OUT is believed to bring a positive change for the people.
MEDIUM:
Posters - The illustrations depict the trauma
Instagram Page
Voice Out - Application
Advertising Illustration




